Digital Currency in Urban Slums

Our mobile wallet integration ensures that all transactions and investments are received in digital currency through mobile phones. This technology is compatible with both smartphones and feature phones. Digital currency does not only make payments instant and seamless, but also makes accumulating money significantly more secure.

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By donating here, you are helping us write a new story for the millions of deserving people in urban slums.

What is OptiMrkt?

A peer to peer investment platform with multi-channel ecommerce integration, optimizing repayments of micro-loans through % of every sale. OptiMrkt came together as a team representing the University of Tampa at the Hult Prize 2016. As a social enterprise, OptiMrkt aims to bring financial inclusion by connecting the “haves” with the “have nots”, optimizing the lives of millions living in poverty.

How is OptiMrkt different from other micro-financing websites?

OptiMrkt is the first and only micro-lending platform that utilizes a unique repayment method by integrating e-commerce to facilitate the repayment of micro-loans and creates transparency between investors and micro-entrepreneurs. Unlike other micro-loan websites, OptiMrkt offers direct person-to-person micro-lending with no local intermediary organizations charging extra percentage (which sometimes goes above 30%), to ensure micro-enterprises and micro-entrepreneurs are not exploited. OptiMrkt allows investors within India and from around the world to impact invest and earn from the growth of micro-enterprises.

Why would investors choose OptiMrkt?

Investors choose OptiMrkt because of our transparency, real-time returns and updates on the business they invest in. 15%-30% of every transaction of the borrower goes toward repaying the principal loan. Ramzan, for example, has a customer that purchases $10 worth of products, 15% of that transaction ($1.50) goes back to the repayment of his loan, and remaining $8.50 goes to Ramzan, allowing Ramzan to focus on growing his business and serving his customers.

This offers investors with an interesting and transparent lending experience with a direct person-to-person connection that even leads to friendship. Further, unlike other micro-lending platforms, at OptiMrkt investors receive interest returns on their investment. Our transparent platform also provides investors with real-time updates and opportunities to re-invest in a diverse portfolio of micro-enterprises.

OptiMrkt - YOU are the Change India Needs

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Digital Currency in Urban Slums